This week of The Moodboard Podcast, I’m talking with Elizabeth Rees, the founder of Chasing Paper. We discuss how Elizabeth got into the peel & stick wallpaper business, and how has she managed to make Chasing Paper a continued innovator in the marketplace. We also have real talk around what is her companies approach to the BLM Movement, and what are they actively doing to create more change with inclusion and diversity. Lastly we get into some questions I hear ALL the time from clients about the Dos and Dont’s of wallpaper installations.
Elizabeth Rees is the co-founder of Chasing Paper, the pioneer and leader in the wall coverings company. As third generation in her family’s printing company, she grew up learning the ins and outs of ink, paper and patterns. With the belief that printing is not only a family tradition, but also a craft, Elizabeth carved out her own path in paper by developing a line of innovative, design-conscious removable wallpaper.
Elizabeth cultivated her entrepreneurial spirit over the past ten years of work, study and travel. After countless conversations with serial-movers, stylish mamas, renters who feel like anything but, DIYers and, of course, commitment-phoebes, the idea for Chasing Paper began to take form and Elizabeth, together with her brother Michael, formally launched the company in March 2013.
With the philosophy that design is for everyone, Chasing Paper offers customers an affordable, fun way to transform spaces of all sizes. Wallpaper is an extraordinary way to transform an environment, and removable wallpaper removes that fear of commitment many people have.
In 2020, the brand also launched traditional wallpaper, in their innovative and signature panel sizes (versus conventional rolls). Today, Chasing Paper has collaborated with numerous designers, artists and brands, including ban.do, Pottery Barn, Betsey Johnson, Penguin Random House, Pehr Designs, Darcy Miller, Lisa Congdon, Molly Hatch, Rebecca Atwood, Soludos, Ariel Okin, Nickelodeon and many more.The brand is sold at retailers including Pottery Barn Kids, West Elm, Crate + Kids, and more.
***This mood board was designed with the Morpholio Board App
For this week’s mood board, I focused on Chasing Paper’s approach to DIY, and looked for an area in the home that you can always make a big impact with a small amount of space (If you need some inspiration check out my entryway office I did with peel & stick wallpaper from Chasing Paper to transform my space). I thought an entryway was fitting for this board because it’s small, and probably the perfect starter space to play with peel & stick wallpaper for the first time.
Some tools that come in handy for your peel & stick wallpaper install-Wallpaper Tool Kit
Entryway Runner- Senna Rug
Peel & Stick wallpaper collaboration with New Hat- Rising Sun Wallpaper
Entryway inspiration screaming for wallpaper upgrade- Entryway space
Abstract shape mirror- Peyton Asymmetrical Wall Mirror
Ottomans to store under console- Auburn Ottoman
The Loveland Foundation therapy fund for Black women and girls-Donate
Entryway Console- Bone Inlay Console Table
***This mood board was designed with the Morpholio Board App